Language review

Similar to the training review, our language review focuses on the language used in your organisation, department, or other area of focus, to ensure that the messages you want to say are being communicated. We can focus on inter-departmental communications (including memos, emails, and training material), PR language, and any other type of communication you’d[…]

Diversity audit

Does your company practice what it preaches? Do you talk the talk, and walk the walk? Or does your company say one thing, but do another? Practically speaking, is your company inadvertently communicating mixed messages when it comes to diversity in your workforce? Our diversity audit will look at the language used in HR and[…]

Customer service training

Your front-facing staff are challenged on a daily basis, to be the face of your organisation and represent it and its ethos and identity.  Our customer service training starts with an audit to provide you an independent, objective snapshot of the effectiveness of your customer service and front of house staff. We then go over[…]

Incident report analysis

Does your organisation require the writing and submission of incident reports? Do you do anything with them? If so, congratulations! You’re making use of a valuable source of information that can benefit your organisation. If not, you could be missing out on crucial information that literally is under your fingertips. The incident report analysis assists[…]

ICAO Langauge Proficiency Requirements Consultancy

The International Civil Aviation Organisation (ICAO) Language Proficiency Requirements Consultancy provides independent analysis and consultancy regarding ICAO Language Proficiency Requirements. The aim of the service is to ensure that aviation organisations are meeting the needs of their employees who require ICAO Language proficiency certification, and complying with ICAO Language Proficiency Requirements in all areas. This[…]


You Say Tomato at Ergonomics and Human Factors 2016

You Say Tomato attended the recent Ergonomics and Human Factors conference (EHF2016), sponsored by the Chartered Institute of Ergonomics and Human Factors. The conference was held over three days in Daventry, UK, and included a number of thought-provoking talks from industries including aviation, rail, healthcare, and occupational health. An unspoken theme running through the conference[…]


Announcing Business Culture Exchange Meetup Group

Every culture has its own way of doing things, and doing business is no exception. Some cultures consider business meetings to be more informal and personal chats, where business matters are addressed almost as a last-minute concern. Most of the ‘business meeting’ will be taken up with talk about family, enquiring how the children are[…]

YST-logo1 at SXSW 2016 interview

Dr Barbara Clark, founder of You Say Tomato, was recently invited by the Newseum to come and chat about her research and consultancy during SXSW 2016. The Newseum is a Washington, DC-based museum ‘dedicated to free expression and the five freedoms of the [US Constitution] First Amendment: religion, speech, press, assembly and petition’ ( 2016).[…]